How a Niche SaaS Provider Doubled U.S. Leads in 90 Days with an Omni-Channel ABM Engine

The business challenge.

Breaking into the U.S. equestrian software market meant overcoming near-zero brand recognition, a tight-knit word-of-mouth buyer community, and a marketing budget that could not afford unqualified clicks.

The work behind the result.

We built a HubSpot-native ABM engine — pairing paid acquisition (Meta, non-branded Search, programmatic intent) with outbound email sequences, postcard triggers, and on-site CRO — routing every touchpoint through a single scored pipeline. The focus wasn't running campaigns; it was building the revenue infrastructure to make the U.S. market entry repeatable.

What changed.

100% increase in qualified leads

Results are specific to this engagement.

What leaders can take from it.

• 01Hyper-specific creative unlocks scale even in micro-verticals.
• 02Digital + tactile touches boost recall when buyers talk to each other.
• 03Sales adoption soars when every channel rolls into one HubSpot view.